Web 3.0: Why It Was Never Going to Happen
Web 3.0 promised decentralisation, user ownership, and protocol-driven freedom, but arrived in an internet already dominated by app stores, cloud platforms, and vendor lock-in. This piece argues that the real trajectory of the web has not been towards openness, but towards fragmented ecosystems that trap users, weaken interoperability, and steadily replace the system-agnostic internet many once took for granted.